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Clear communication of sometimes complex and often unsettling information is an essential part of everyday life in both the public and private sectors. The complexity of the health and environmental challenges of the 21st century will require all sectors of society to shoulder the responsibility of protecting human health and the environment. Dissemination of information on the latest scientific breakthroughs and discoveries is critical to preserve the quality of life for future generations.
Using the latest multimedia technology, SCG transfers information about the advances in technology, regulatory development, and environmental and health risks—dealing with issues ranging from local to global concerns. Our technology transfer, outreach, and communication programs give both the public and private sectors the information they need to play an effective role in preserving human health and protecting our environment. We know how to design products that communicate effectively and reach the target audience.
SCG staff have assisted our clients in designing communication strategies and outreach materials, and have supported a wide variety of technology transfer efforts. We help craft the message to be communicated to the target audience and help clients identify the most appropriate, cost-effective tools for disseminating the desired message. Our writers and communication specialists are expert at translating technical, complex materials into language that is easily understood by lay audiences. Our graphic artists create attractive graphics and layouts for various publications, videos, Internet applications, and other products. SCG also helps clients identify the most appropriate distribution mechanism or combination of mechanisms from traditional hard copy dissemination to modern electronic distribution through the Internet.
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